This is from the Breakdown FM Vaults.. We did this interview with Oakland’s Zion I in August of 2005.. They had lots to say about a variety of topics.. Enjoy..
Zion I: True & Livin’ Holding It Down for Oakland
By Davey D
When we talk about West Coast Hip Hop, oftentimes the face to it has been limited to just a few individuals like Snoop Dogg, Dr Dre and more recently The Game. When we start trying to expand the vision a little and look to places outside Los Angeles to regions like the Bay Area we still find a limited view. Hence, in 2005, when you say Bay Area Hip Hop, people outside the region still think of groups like Too Short or Digital Underground.
Through all this narrowcasting we as a Hip Hop community has far too often by passed the brilliance and innovativeness of the West Coasts underground. In other words, everybody in LA is not a gangsta and everybody in the Bay Area is not turfed out or hyphy. One such group that does not fit the mode and has been grinding away for the better part of 10 years is Zion I.
Over the years, group members Amp Live and Zion now known as Zumbi have taken their musical journey from Texas to Atlanta and back to the Bay Area. They’ve been signed to labels like Tommy Boy and smaller boutique outfits like Nu Groove. They’ve done everything from perform at huge anti-war rallies, teach class in some of the Bay Areas most troubled schools and do radio mix shows on rock oriented stations that found an appreciation for the drum and bass records they have occasionally released.
Through it all, Zion I although critically acclaimed has not been able to break the confines and stigma attached to being just another regional underground act from Bay Area. However, this time around things may be different. For starters, the group has upheld the Bay tradition by establishing their own independent record label Live Up. Second, many are saying that their latest offering True and Living is their dopest album ever and will help carry them to the next level.
We sat down with group members Amp Live (producer) and lead rapper Zion to get the full 4-11 on the groups history and future plans. Here is a run down of what they had to say
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Breakdown FM- Zion I 2005 Mixdown
Zion I Breakdown FM Interview pt1
Producer Amp Live who originally hails from Texas, talks about the first incarnation of Zion I, which was under the name Metaphor and consisted of four members.
They initially formed back in the early 90s at Morehouse College in Atlanta where they went to school. He noted that back in those days the crunk sound wasnt in and that the Luke-style booty shaking music associated to the south at that time was eclipsed by the large numbers of New Yorkers in the area. The result was Metaphor having more of a New York inspired Hip Hop sound as opposed to one reflective of other regions. The cool thing about Hip Hop back in those days was that it all was in one bucket. You didnt have all these industry driven sub genres separating the music
Amp talked about how the group became popular and did work in famed producer Dallas Austins studio. They also would frequently cross paths with Hip Hop icon Erick Sermon. Eventually Metaphor was signed to Tommy Boy Records
Lead rapper Zion I talked about how the group got played big time by Tommy Boy. He noted that they were young and hungry and did not prepare themselves properly. He speaks about how the four members signed a 20-page pre-contract, which laid the groundwork for a 75-page contract, which gave the label full authority over the group.
Zion talked about the way Tommy Boy tried to force a new producer on the group even though Amp Live was their producer. Zion talks about how Tommy Boy kept rejecting their music and would send the group back into the studio with strict instructions as to what songs to sample and what subject matter to cover in their raps. He noted that Tommy Boy forced them back in the studio so many times that the group was forced to go over budget and were left to languish with little promotion from the label.
Zion noted that the group took their bad experiences with Tommy Boy and applied it to the independent rap game when they came back to Oakland. Their new song The Bay reflects their love for the diversity and independent spirit of the region. He also notes that people sleep on the Bay way to often.
Zion I Breakdown FM Interview pt 2
The group explains where they got the name Zion I from. They note that it came from their understanding of the Bible where it talks about Mt Zion being a place where everyone gathered before Armageddon. They say they want Zion I to symbolize a place in Hip Hop where everyone can gather to hear some tight music.
They noted that when they first chose the name they had very little knowledge of the political implications that are associated with Zionism. Over the years, numerous people have approach the group thinking they were Jewish or connected to reggae. They talked about one incident where a Muslim group wanted to hire the group but ask to either downplay or change their name because of the political association connected to Zionism
The pair also talked about their stint as elementary school teachers. This is a path followed by several other high profile artists including Mystic, David Banner, Asheru, Defari and J-Live to name a few.
Zion explained that the pair have taught underprivileged kids in some of the most impoverished areas in the Bay Area and as far as Zion was concerned that was good because they got to give back something meaningful to the community while at the same time gaining valuable insight and perspective. Amp Live explained that teaching has also kept the group youthful and that by teaching they had the privilege of seeing up close and personal the essence of what Hip Hop is about.
The pair also talked about the current move to try to make Hip Hop more useful in the classroom. Its a direction they feel is needed because it allows one to make a variety of subject matter addressed by Hip Hop artists, relevant to the students.
Zion spoke about his Uncle and the work he does with math. He teaches kids math by using rhythms as a way to help children retain information. He says that this technique is rooted in African traditions.
Finally, the group talks about the inspiration behind their new song Luv. They said they wanted to give their audience something uplifting and they dedicated to all those who are struggling day to day.
Zion I Breakdown FM Interview pt 3
Here, producer Amp Live talks about the Bay Areas rap sound and how its extremely diverse. From the street oriented turf music to underground backpack, he notes that all of this is centered around Funk Music. He goes on to explain the significant role funk plays and how its long relationship to the Bay Area.
Zion expands upon these points by talking about how the Bay Area is made up of so many ethnic groups and people from all lifestyles. He notes thats going to be reflected in the music. He also noted that as a group, Zion I wants to bridge the gap between Hyphy and turfed out music and underground acts. He says he hates the term backpack, which is a label often, attached to groups like his.
Zion went on to explain that his group is from the old school and that they yearn for a time when it was all this was seen as Hip Hop and not divided. He says Zion I is Hip Hop and makes good Black music. He says its a challenge for the group to overcome the limiting industry driven definitions that have put the group in a box.
Amp added that he feels the group is like Outkast in the sense that they push the envelope musically and that they manage to get a little bit of everyone that includes the thugs and the back packers.
The group talks about performing at lots of community events and social justice rallies. This too sometimes results in the group being stigmatized as an act that is incapable of laying in the cuts and just kicking it. Once you get to know Zion I, youll quickly find that they really dont hold up to many of these assumptions.
They explain the background to the song What U hear which features Del tha Funkee Homosapien. They say its a straight up Hip Hop song that took shape once Zion and Del started rapping.
Zion I Breakdown FM Interview pt 4
Zion gives a run down about the art of emceeing. He builds upon the legacy of dope rhymesayers of the past like Hiero, Saafir, Motion Man and Living Legends. He gives props to the modern day bay spitters like Balance, MTV Freestyle finalist Locksmith and Oakland Freestyle King Mista FAB.
Zion explains that he tries not to get into battles. Instead, he wants to build with all these artists and help forge a new Bay Area coalition. Zion also talks about how a good emcee is one that brings new perspectives and styles to light.
Zion I Breakdown FM Interview pt 5
Amp Live talks about his production style. He says that his audience appreciates the fact that he has always pushed the envelope and brought new sounds like Trip Hop and Drum and Bass to the table. He says a true musician knows no boundaries and is all about making good music. He noted that he plays the piano and often replays riffs that he many would sample.
Zion talks about the new album True and Living and notes that its a reflection of where they are mature wise and that it was important for the group to release this on their own label. He explains that the group wants to celebrate Hip Hop and not get caught up in being angry about the way corporations dominate and exploit the culture.
The group concluded by talking about their new movie which was scheduled for a fall release, but will probably be complete in time for a spring 2006 release. The movie is a sarcastic look at the groups journey through the music industry. They play caricatures of themselves