Warning: Hip Hop Artist Need to Know About Today’s 360 Record Deals

360 Deals Are Today’s “Record Deals”

By, Wendy Day from Rap Coalition (www.WendyDay.com)
I gotta state right upfront that I am biased against 360 Deals. I understand WHY they exist, I just find them unfairly oppressive in the label’s favor in an industry with a draconic history of jerking artists out of money. I stopped negotiating deals for artists in 2005 because I refuse to do a 360 Deal for any artist! How strongly do you have to hate something to stop your own income over it?

In the early 2000s, the music industry went through a severe change. Music sales plummeted, the importance of the internet reigned supreme, and there was an influx of artists into the industry causing an over saturation never seen before. It’s gotten worse, not better, for the major record labels.

Once used to a healthy profit margin that afforded grand lifestyles for those at the top of the food chain, the major labels became disgruntled as sales dropped while they missed the boat on less profitable digital sales. Taking on the role of dinosaurs fighting for survival, they tried everything from stopping the new digital revolution, to fighting it, to suing it, to band wagon jumping too late. Nothing worked for them. And they still haven’t learned from their mistakes—they still continue to fight the ways the consumers want to receive their music.

So to justify their continuing existence, they decided to take an even larger share of the pie from the ONLY aspect of the equation that they controlled—the artist (or the “content” provided for digital download). Back in the day, labels took roughly 87% of the pie while giving the artists 12% of the money AFTER the artist paid back everything spent on them from that 12% share. This means that if the artist sold $500,000 worth of CDs, and it cost $50,000 to market and promote that CD (a very low example), the artist share of $60,000 (12% of $500k) would be divided between paying the label back that $50,000 and a check for the remaining $10,000. The label would receive $490,000 for its investment and belief in that artist while the artist made $10,000. In exchange for giving up the lion’s share of the sales, the labels always told the artists that they’d make 100% of the touring. Any show money, was the artist’s to keep!

When the shit hit the fan financially for the labels, they decided to tap into the show money, and all other streams of income for the artists, as well. After all, if your profit margin is made smaller, you need to eat more of everyone’s income to keep the fat cats at the top, and the stock holders, happy. Most 360 Deals share in endorsement income (15% to 30% depending on the artist), performance income (10% to 30% depending on the artist), merchandising income (20% to 50%) and Film/TV money (15% to 40%). Before I go any further, I have to thank Bob Celestin (Law Offices of Robert A Celestin www.raclawfirm.com) for supplying me a 360 Deal contract for an indie label and the good folks at Warner Bros Records for leaking me a major label contract for an artist’s 360 Deal. This enabled me to write about REAL contracts instead of just what I’d heard from lawyers, artists, and label folks.

How do labels justify taking an even BIGGER share of the pie from artists? They complain that they are doing all of the developing, investing, marketing, and promoting. Their argument is that they believe in the artist when the artist has nothing, and they feel that assuming the lion’s share of the risk should result in sharing in a lion’s share of the profit. If the label is developing and building the artist to a level of super stardom, they feel they have the right to share in a percentage of everything that super stardom affords the artist. So if they drive the artist platinum, they feel they should get a piece of the tour that came from the fame the label helped the artist build, and a piece of the endorsement deal or film income that came from the fame that the label helped build. I guess I could see this argument better, if I actually agreed that the labels did their jobs well of building artists.

I have a different vantage point of record labels. I see major labels based in tall glass buildings in NY and L.A. that have little interaction with the streets, fans, or the artists. I see them sign artists that have already started to build a buzz or sell music themselves, and then I see them sit back and let the artists’ teams continue to do much of the work themselves. I don’t see major labels taking much risk with their artists, but do continue to put them through a system that is almost an outdated cookie cutter version of how to sell CDs. The labels rarely interact with the fans and are quite out of touch about what the fans want or are willing to buy. They seem to create this assembly line of artists who all sound similar and fit a certain format at radio. They seem to throw a lot of music into the marketplace and work whatever catches on quickly and easily. Most labels do what’s best and easiest for the label, not what’s in the best interest of the artist. Now, in a way, it’s very unfair of me to make this sweeping generalization, because there are some amazing people who work inside of major labels and really go all out for the artists. But I find these people to be the exception, not the norm, and I also find them to be frustrated most of the time because they constantly have to fight with their bosses and the status quo to succeed on a project.

I also find that competitor labels usually hire the best people away from the labels who are experiencing some success, thereby breaking up the synergy within a team once they all learn to work well together. This is why a label like Def Jam or Universal could be so strong in the late 90s and yet be struggling to succeed today. I find that artists rarely look at the teams working at labels and just fiend for a record deal no matter the success of the label or who’s at the label (staff or other artists).

So labels got further away from the fans, the staffs got lazier or more frustrated (perhaps more work for less pay?), the artists took less risk because there were more of them and they were just happy to have a record deal, and the fans started expecting music for free because they could just download it if they didn’t feel like paying for it. Major labels continued reducing spending, slashing budgets, cutting pay, and signing “sure things” (whatever that means). And to justify the spending they were still doing, they decided to offer deals that cut into more of the artists’ income. The argument was that out of 50 artists signed to their label, only one was successful and funding the 49 losses. No other business on earth has such a backwards business model. Imagine if Ford built cars and accepted the fact that every model but the Taurus was meant to be a loss leader, and that the Taurus sales had to make up the loss of every other brand under their umbrella. Huh?

Or imagine if banks lent money for mortgages expecting 99% of the mortgages to default, and 1% of the mortgages were expected to make up the bank’s profits that year. Further imagine if each homeowner paying back their mortgage didn’t actually get to keep ownership of the house after their mortgage was paid back! The bank’s argument would be that they took all the risk on the house, so they should get to retain ownership. The people that lived in the house would still have to pay for all the repairs and upkeep, but the bank would own the house. That’s how the music industry is built. And the folks at the top with the most to lose are the ones fighting to keep this backwards system alive.

People ask me all the time what I think is wrong with the music business. I would like to blame our troubles on the greed of major labels, the proliferation of bad music that the fans don’t seem to want, or the free downloading of (stolen) music. But the truth is that if the artists didn’t agree to these incredibly bad deals, there would not be incredibly bad deals. If a bank existed that kept ownership of your house after you paid back your mortgage, you would never do business with that bank. Yet all day, every day, there is a long line of artists willing to sign their lives away to record labels because they don’t understand, or possibly don’t know about, the consequences. Or maybe they just don’t care. Maybe the need for fame overpowers the need for money…until they realize they aren’t making money but someone else is. I find that it takes artists 3 to 5 years to realize they are getting jerked. In that time, a lot of money is lost and one or two things happens: either the artist is replaced with a new artist willing to make less money, or the artist has enough value to renegotiate their deal and share a larger piece of the pie. Sometimes, they even start their own labels and repeat this onerous process with their own new, unknowing artist! They got jerked, so they turn around and jerk someone else.

But back to 360 Deals. This new model will exist until artists are willing to say “no!” and I don’t see any signs of that happening. What I do see happening are artists becoming more entrepreneurial, and instead of signing to major labels, I see them finding their own investors and building their own teams who can help them succeed. There are enough laid off employees of record labels who’ve experienced some success out here to hire to run and work at indie labels. There’s a huge void in the marketplace to deliver the kinds of music fans want…and that’s not just one kind of music.

What I learned from both the buzzes of Drake (lyrical mainstream artist who’ll succeed at radio) and Gucci Mane (not-so-lyrical street artist with gutter stories and experiences to share) is that fans still want music. Major labels are still slow to respond to the needs of the streets and the internet is only speeding up and splintering demand further. There’s still a market for good music that the fans want. Our job is to give it to them. And if we do so with a fair and equitable split of the profits, the artists can build lifetime careers and we can all make money!

I hear the artists who sign 360 Deals say that they feel they have to sign these deals because the label won’t work their projects if they don’t give up a bigger split. I hear the artists say they want the labels to help them land endorsement deals, major tours, and TV Shows and film roles—but I’ve yet to see a major label do this. Let’s be realistic, these major opportunities go to the biggest stars and the ones who apply themselves directly in those alternate areas. If you hire a film agent, and take acting lessons, you may get increased roles in film and TV. If you increase your fame through music sales, your endorsement opportunities increase. Beyonce landed a Revlon contract because she was a star, Revlon did not make her a star. How many new artists are the major labels building to be stars? In 2009, it was Taylor Swift and Susan Boyle out of all of the releases that came and went. And neither of them were developed by the major label system—one was a product of an indie label and the other a product of a TV show. The majors had access because they did deals with middlemen and then applied their systems behind those movements that were already happening. Maybe that really is the job of a major label in today’s environment.

In my opinion, a 360 Deal is an excuse for a major label to take a bigger piece of the pie without doing any additional work. It’s insurance on their part. If the artist does blow up by chance, it gives them more opportunity to make a bigger cut. And that’s just smart business. I guess if they called it what it really is, I’d be less annoyed by it: the price of doing business with a major label. If they played a bigger role in building overall success, I’d be happy to see them share in a bigger piece of the pie at the end of the day.

Example of a “360 Deal” Artist (this is not an actual artist example):

Male rapper based in Atlanta with a strong following. He has his own team of inexperienced friends and family around him and a very strong street following. The DJs, fans, other artists and industry are supporting him and propelling him forward. With no real single or CD in the marketplace, demand is high—he’s getting $30,000 a show and performing three or four times a week for the past few months. This will last about 6 months, approximately. He’s put out a series of mixed CDs, for free, over the past year. The label signed him a year ago to a 360 Deal but hadn’t begun to promote him yet because their roster was full. The artist got tired of waiting and began putting out a new mixed CD every month to build his buzz.

Advance: $75,000
Album Budget once popularity increased: $350,000
Recoupable Marketing and Promotions: $750,000
Monthly Show Income: $420,000
Endorsement Deal: $50,000

Album comes out and sells a total of 350,000 copies (it was a very commercial album but the artist had been very street, almost gutter, up to the point of his album release so fans didn’t really embrace the album as expected).

Album income for label: $3.5 million
Artists’ Share after Recouping: negative balance of $405,000
$750,000 + $75,000 = $825,000
12% of $3.5 mill = $420,000
$825,000 – $420,000 = $405,000
Artist’s endorsement Deal Share: $37,500
75% of $50,000
Artists Share of Touring Income: $1,764,000
70% of $420,000 x 6 months
Artists Share of Publishing Income (50%): $100,000 (estimate of mechanicals and ASCAP/BMI royalties)

Income for Label: $4,773,500 gross income on an investment of $825,000
$3,500,000 sales
$405,000 recoupment
$12,500 endorsement income
$756,000 tour/show income
+ $100,000 publishing income
$4,773,500 gross income
Less Staff costs
Less Day to Day operating expenses
Less Taxes

Income For Artist: $1,122,375 income
$37,500 endorsement income
$1,764,000 tour income
+$100,000 publishing income
$1,901,500 sub total
-$405,000 recoupment
$1,496,500 gross income
Less 20% management fee
Less 5% Business Manager fee (Accountant)
Less Tour costs/legal costs/tour manager/DJ/Operating expenses/taxes

Let’s compare gross incomes…
Artist made 1.5 million while label made 4.7 million
Artist share: 24%
Label share: 76%

Let’s compare Net incomes before taxes…
Artist made approximately $1 million while the label made approximately $4.5 million
Artist share: 18%
Label share: 82%

If the label is taking all of the risk (they are not), putting up all of the money in all of the right places (they are not), devoting all of their attention to this one artist (they are not), and doing most of the work (they are not), then this business model makes sense for everyone involved. But if the artist is doing the bulk of the work, risking their career in the hands of the label, and coming out of their own pocket for many expenses, then this business model is hugely skewed in favor of the major label.

X-Clan Reunion Set to Highlight Pittsburgh Hip-Hop Awards

The Hustle-The Story of Robert beck aka Iceberg Slim

How ex-pimp Robert Beck transformed into writer Iceberg Slim,introducing a new genre for literature, film and music

By Mark Skillz

http://hiphop101a.blogspot.com/2010/02/next-hustle.html

 

Iceberg Slim

Robert Beck was forty-seven years old when he started writing a brutal book called Pimp. On one hand, it was an ode to his former profession, but on the other…it was all he had.

In twelve years, Beck wrote seven books, which vividly captured the inner world of the street hustler. His stories made him a star. But then in the eighties, he dropped out of sight, right when his name had taken on mythical proportions in the hood. Pictures of his face and real biographical information were as hard to find as Osama Bin Laden. In his absence, folklore took precedence over fact.

Before the author died in 1992, he had sold more than six million books in four different languages and inspired two generations of rappers, poets, actors and writers. Yet, very few people know the true story behind the making of his classic memoir.

Until now.

For Those That Remember

Robert Beck was enigmatic, hard to figure out; clever, vain, anti-social and elusive. He was a gentleman pimp and con man, who educated himself in four penitentiaries. When he wasn’t incarcerated, he was holed up in hotel rooms hiding from the law. But don’t get it twisted, he wrote about what he knew about – and a lot of it was first hand.

According to Betty Beck (his common law wife of the 60’s and 70’s) and Misty (their youngest daughter) he was a man who had clearly “saw and experienced a lot” in his life. Betty, the mother of his three stunningly beautiful daughters: Camille, Melody and Misty (who has been featured three times in Jet Magazine as the Beauty of the Week) assisted Bob with his Holloway House titles: Pimp, Trick Baby, Mama Black Widow, Naked Soul, Long White Con, Airtight Willie and Me and Death Wish. Though Betty and Bob were never legally married, to this day, she still uses the last name Beck. To her dying day, her fondest memory will be the day she met a striking looking man with a mysterious past.

The Dapper Predator

This story starts in 1961 when a then twenty-six year old Betty Shue moved to Los Angeles, California from Austin, Texas. Though raised by redneck parents in a time of strict segregation, Betty dug soul food and Jimmy Witherspoon records.

It was at a hamburger stand in Lemert Park, where she soon caught the eye of an enigmatic stranger. The man – tall, slim and charming, was impeccably dressed, Betty recalled how “uncomfortable” he made her feel, “he was just sitting there looking at me”, she said between coughs. “But there was one thing that I knew for sure,” she states “and that was that he sure in the hell wasn’t from around there.”

That’s because according to Betty’s recollection the man was “elegant and refined” and looked like he could’ve been the president of a bank or a doctor. After a couple of weeks the mysterious man simply introduced himself to her as “Bob” and asked if he could take her someplace where they could eat something “other than hamburgers.”

“Are you gonna take me someplace where I can eat soul food and listen to some gut bucket blues?” she asked him, to which he answered, “Sure, my dear.”

When he picked her up that night he handed her an expensive black and gold dress to wear for the evening. Betty was instantly swept off of her feet by this mysterious man who not only correctly guessed her dress size, but also drove an impeccably clean old Chrysler with a record player in the back seat of the car.

At the time, Bob was sharing an apartment with his sick mother Mary Brown Beck and her caretaker Cookie. Mary was dying of heart disease. Deeply religious and proud she had serious concerns about her only son Bob. Day and night out loud, she prayed for his salvation. Betty remembers Mary constantly chastising him: “Bobby, you need to repent! Repent for all that you’ve done.”

“Mama, I will mama, I promise mama, I’ve changed you’ll see!” he swore and swore, but Mary didn’t believe him. One night from behind a closed door Betty overheard Mary warn him, “Bobby, don’t you take this pretty girl and put her on the street!”

At the time naïve country girl, Betty had no idea what Mary was talking about.

At the height of their courtship, Bob and Betty had been virtually inseparable for weeks. And then one night while Bob was away Mary and Cookie cornered Betty. “If you know what’s good for you, you better get away from him”, they warned her. Dumbfounded Betty asked why. “What has he told you about himself?” they pressed her, for which she had no answer. The two women looked at each other with knowing looks and said, “Girl, you better get a hint.”

Before she died, Mary gave Betty a final warning: “Don’t you trust him.”

Later that night when Bob returned Betty couldn’t contain herself. “You know Bob, we’ve talked a lot about me and nothing about you,” she said as she confronted him, “I’ve known you all this time and I don’t know a single thing about you. Tell me about yourself.”

“Where would you like for me to start at?” he responded.
“I dunno start from the beginning.”
“Tell you what; I’ll start at the end.”
Pausing Bob then took a seat and started his confession, “I was just released from prison over a year ago where I did ten months in solitary confinement at the Cook County House of Corrections.”
Betty says at that moment that her jaw hit the floor.
“I was captured on an old fugitive warrant because I escaped from prison thirteen years before.”
In a state of shock Betty’s head was spinning, because she believed her boyfriend – this “refined and elegant gentleman,” to have been a professional of some sort. Speechless she somehow managed to ask him, “What did you do to get locked up?”
“The original charge was robbery”, he said. “But I’m no thief. Stick ups, muggings and things like that weren’t really what I did.”
“Then what did you do?”
“I was a pimp.”

The Big Windy

Robert Lee Maupin, Jr. was born on August 4th 1918 in Chicago, Ill. From his own accounts and based on prison records he grew up in Rockford, IL and Milwaukee WI. where he would first be enraptured by street life. But it is the city of Chicago that he would be closely associated with for much of his criminal life.

Upon being released from prison in 1960 Maupin changed his last name to Beck, in honor of his stepfather William Beck. Like many American cities, Chicago is undergoing a transformation. The run-down tenement buildings and rat-infested sky-high projects are being replaced with townhouses, condominiums and stores with names like Bed, Bath and Beyond.

The streets of Chi-Town that Beck – calling himself Cavanaugh Slim, stalked some fifty and sixty years ago are long gone. But make no mistake; many of the landmarks are still there: 63rd and Cottage Grove, State Street and many other places are still physically there. But the street players, the hustlers, the gamblers, the crooked cops, the bars, the after hours spots, the Policy Kings, the whore houses, the drug dealers, the dope addicts, the neighborhood heroes and zeroes of that time are all gone. Many of the physical buildings are still standing, but, in many cases, they have been abandoned for so long that barely anyone remembers who owned them or what businesses were there. The nightspots and the people that bought life, laughter and sorrow to them are nothing more now than faded pictures in cracked frames stored in attics and basements.

But back in the good old days when Chicago was called “The Big Windy” if you were Black and drove a brand new Cadillac it meant one of four things: either you were a gangster, a numbers operator, a drug dealer or a notorious trafficker of flesh, translation: a pimp. In the ghettoes back then, nobody outshined a pimp.

Processed hair, pencil-thin moustaches, diamond rings, zoot suits, Stacy Adams shoes and flashy clothes told the story of how sharp a hustler’s game was. But what spoke just as loud as a player’s threads (that’s what clothes were called back then) and his hog (as Cadillac’s were called back then too) was his name, your name had to say something about you. If a hustler’s game was especially slick he might have a moniker like “Charlie Golden” or “Cadillac Sonny.”

On the cold and treacherous streets of “The Big Windy” in June of 1942 is where Bobby Maupin, sometimes using the alias Bobby Lancaster, would learn his craft. For twenty-three years, Slim hustled on the streets of Milwaukee, Indiana, Chicago, Cleveland and Detroit. These cities would later provide the backdrop for his books. Wherever there was a ho stroll or a whorehouse was where he sent his stable of girls to work.

Billy Eckstine

In the minds of most people, the name Iceberg Slim is associated with images of the 1970’s Blaxploitation flick Super Fly or the Huggy Bear character from the TV show Starsky and Hutch. What they fail to realize is that Slim is from another era. His was the generation of “jive”, be-bop, “boogie woogie” music and a dance called the “Lindy hop”. Their icons were Billy Eckstine, Joe Louis, Sugar Ray Robinson, Billie Holiday and Louis Jordan. Their culture thrived in spite of racial segregation and some of the worse racism in American history.

Urban Soliloquies

That night back in the apartment Betty’s head spun like a top. Part of her didn’t want to believe what Bob told her. But she knew it was true.

Every night Bob would tell her the most fascinating stories about crooked cops and pimps, Murphy men and hookers, stick up men and drug addicts, con men and queers, cum freaks and tricks, Italian gangsters and pickpockets. She couldn’t wait for him to get home so that she could hear more. It wasn’t just the subjects that held her captivated it was also the language he used while narrating events. “Bob was the smartest man I have ever met in my life,” she says, “he had the widest vocabulary of anyone I have ever known.”

One of the first people Bob told Betty about was his mentor a notorious pimp – and killer, named “Baby” Bell. Born Albert Bell in Omaha, Nebraska in 1899, Bell – a gambler at the time, migrated to the Windy City sometime in 1930 from Minnesota. It is then that he caught the attention of the infamous Jones Brothers, an organization which ran vice in Black Chicago.

In the book, Pimp the character of Sweet Jones is based on Bell. Although Bob exaggerated Bell’s features – making him a huge black skinned giant, when he was really short, fat and light-skinned, Beck made no exaggerations at all about Bell’s infamy.

According to newspaper clippings from the Chicago Defender, Baby Bell was a psychopath who had a penchant for murder. On June 4th 1943 Bell shot and killed a good friend in cold blood. The Black press and the Black community were enraged as popular attorney Euclid L Taylor (the Johnnie Cochrane of his time) got him acquitted.

“How could it be”, wrote one incensed Defender reader, “that a man commits a crime and goes free without justice being served upon him.” That was because according to the Defender, approximately “thirty to forty people” witnessed Bell leave the balcony of his apartment on 124 East Garfield Blvd. and shoot Preston Ray five times – the last shot going through his throat.

Popular Chicago Defender columnist Henry Brown described Bell as “a blustering, swaggering braggart”, who ruled the underworld. Others described him as “despicable” and “savage.”

For whatever reason, Bob revered Bell so much that he even named his children after him: Robin Bell and Bellissa Beck.

According to Beck’s friend Lamar Hoke, Jr., Baby Bell was a “boss player” (as those in the life would say). “Here was a black man in the 1930’s mind you,” Hoke told me on the phone, “that had a stable of Oriental hoe’s that used to chauffer him around in his Duesenberg. He had a white ocelot that wore a diamond on its collar and had a long gold chain for a leash. He lived in an exclusively white area at a time when Black people didn’t do that kind of thing. He was politically connected downtown. He was virtually untouchable.”

Indeed Bell was invulnerable back then, according to the book Kings: The True Story of Chicago’s Policy Kings and Numbers Racketeers by Nathan Thompson, along with being a pimp, Bell was an enforcer for the Jones Brothers.

One night Betty approached Bob with a thought: “You know, if you put all of these stories in a book…people would buy it.” But Bob dismissed the idea.

To Betty’s way of thinking, she says that she doubted if any white people had ever heard stories about the world that Bob was from and that a great many of them would find it interesting.

And she was right.

Black literature at the time was the domain of Richard Wright, Ralph Ellison and Langston Hughes, their books appealed to liberal Whites and intellectuals Blacks. At that time there hadn’t been any books that truly captured the inner struggles of the Black underworld. But Bob neither believed in himself or in the strength of his story.

The Pimp the Professor and the Start of a Classic

In 1967, Robert Beck was a forty-nine year old ex-offender with a rap sheet dating back to 1932. He had a growing family to feed but had no marketable skills or education. This presented a major problem.

In his 1944 Leavenworth prison record, he told the review board that the only legitimate work he had ever done was as an entertainer as well as a “tap dancer and a magician.”

Beck, who was sentenced there for violating the Mann Act, denied any involvement in or knowledge of pimping – his real occupation. When asked about other types of work he had done, Beck comically told the staff that he had been a door-to-door salesman. “And what product did you sell, sir?” They asked him, “Ladies hosieries.” He responded – more than likely with a slight smile on his face.

But Bob didn’t fool them one bit. The prison psychiatrist notated on his record: “Inmate will more than likely offend again. He is a menace to society and a confirmed pimp.”

Years later out in the real world – and his former profession behind him, the only work that Bob could find was, ironically, as a door-to-door salesman. “He used to con people into thinking that they had roaches and that they needed to buy his bug spray, to get rid of them”, laughs Betty.

One day while out working he met a man whom Bob would later only refer to as “the Professor.” The Professor – who Betty confirms for me was a white man, was a writer who was interested in authoring a book about Bob’s life. Bob and Betty had been infrequently working on chapters for their own book, but because of Bob’s lack of confidence, they didn’t seriously pursue it. Betty’s fear was that the Professor was going to steal their idea and they wouldn’t ever see a dime for it.

After weeks of the Professors double talk Bob ditched him. At the time, the couple was struggling to make ends meet. Bob was at a crossroads. He didn’t want to return to his old life, which – he made plenty of money at, but he also described as being “miserable” and “lonely.”

But he also couldn’t see how writing a book could solve his problems. Throwing caution to the wind he scraped together seventy-five bucks and bought Betty a typewriter, with the understanding that: He’d write his stories if she’d type and organize them. Together they delicately balanced their growing family with writing his memoirs.

The Pimp Chronicles

Iceberg and Partytime

In the history of African American, literature there had never been anything like Pimp. It was decades before the 1999 documentaries Pimp’s Up Hoes Down and American Pimp. And it definitely preceded the blockbuster films The Mack and Willie Dynamite by at least six years. It could be successfully argued that the blaxploitation genre itself was in part inspired by the runaway success of the book Pimp.

From the opening sequence to the very end, Beck narrated his life story in graphic visuals depicting a world where hustlers snort and bang (inject) cocaine, smoke gangster (weed) and ride the white horse of heroin to the zenith of ecstasy – and good doses of wild sex and violence are thrown in, too.

In detail Beck – holding nothing back, discussed his mastery of burying his foot in a bitches ass, while maintaining what he called an “icy front.”

The story starts with a three year-old Beck being sexually molested by his babysitter Maude and ends with his release forty years later from the Cook County House of Corrections after wasting his life as a pimp and a con man. In between, he discusses a life that is devoid of love and warmth and full of regret. Chapter after chapter, Beck – with the brutal cruelty of Sadaam Hussein, beats his prostitutes as they plead for mercy through teary eyes. But to him their screams are seen as nothing more than mere bullshit.

Ironically, many of the people who knew Beck later in life would describe him as a “total loner” and a man who “vigilantly protected his emotions.”

Nowhere in the book does he talk about where or when he first started writing. Although, he discussed attending Alabama’s Tuskegee Institute for a short period of time (where he studied agriculture), he gave no hint as to his first efforts at writing.

According to Betty, “The first thing he ever wrote was Pimp.” This is strange, because Bob’s prose was a little more polished than your average off-the-corner-wanna-be-writer. “As the sun butchered nights head with a golden axe.” Is one of many examples of his uncanny mastery of metaphors.

But it’s something Betty told me about Bob’s writing habits that strikes me as peculiar. For instance: Bob liked to write on the edge of newspapers, napkins, toilet tissue, a tissue box and once to Betty’s dismay, “that mother fucker wrote in circles on a paper plate.”

It’s even odder when you consider that Betty always made sure that Bob had plenty of notepads and pens in his immediate surroundings. Dr. Peter Muckley, whose book The Life As An Art, which is the first book to discuss Beck’s work at length, had been told that, “Bob used to stare at the ceiling for hours at a time sketching out story scenes in his head. A technique he called “writing on the ceiling.”

This isn’t exactly unusual for a writer. But note, they didn’t say that he stared at the wall or the floor, but the ceiling. According to Bob’s memoirs, he was a voracious reader who spent a lot of time in solitary confinement. Stands a chance he first started writing in prison. After all, where else would one get a habit like staring at the ceiling for hours at a time and then writing down notes and stories on anything they could say like: toilet tissue, napkins and paper plates?

Before he started his book, he made two promises to himself: no glamorizing his former life and no snitching. According to friend and former Yo! MTV Raps host Fab 5 Freddy, “Many of Bob’s friends were still alive when he wrote that book.” So he changed all of their names and descriptions. “Baby” Bell became “Sweet” Jones, his best friend “Satin” became “Glass Top” and he created composite characters of some of his former err um “employees”: Mary, Eloise, Liz, Mattie and Maybelle became Phyllis ‘the runt’, Stacy, Kim, Joann, Chris, “No Thumbs” Helen and Rachel.

But then he went a step further and gave himself a nom de plumme.
“This character has to be cold,” he told Betty.
“Cold from top to bottom.”
“Like an iceberg?” she asked him.
“Yeah, that’s it, like an iceberg…cold from top to bottom.”
Thus, the hustler who was once called Cavanaugh Slim was re-born: Iceberg Slim.

Adult Themed Titles and the Black Experience

“Black writers needed! Publisher will pay you for your stories.” Read the ad in the Sentinel Newspaper. Betty was floored. This was the break they were looking for.

According to Betty’s recollection, Bob doubted that anything would come of it.

The company Holloway House Publishing is located at 8060 Melrose Avenue. This small publisher in a non descript building would eventually become home to some of the greatest black fiction writers ever. Today, when calling the offices of Holloway House one is immediately thrown off guard, the phone is answered very simply and professionally with a pleasant, “8060”. If you’re not sure where your calling you might hang up fearing that you dialed the wrong number.

Holloway House CEO Bentley Morris sounds like a man who could’ve replaced Bob Barker on the Price is Right. However, on second thought with his big booming bass voice, perfect elocution and salesman persona, he would’ve been a perfect candidate for Monty Hall’s Let’s Make A Deal.

According to the ad in the paper, the company was looking for manuscripts by African American writers. They were looking for books that really captured “the Black experience.” As far as Black authors went at the time Langston Hughes, Richard Wright, Ralph Ellison, James Baldwin and Claude McKay were the toast of the literary scene. However, this publishing house was looking for something different.

“We were looking for writers who were talking about their own experiences. We didn’t want to get anything about their trips abroad or anything like that; we wanted the Black experience as only a member of the black community could deliver it.” Bentley Morris said.

While dropping the manuscript off Bob accidentally left his sunglasses behind. Editor Milton Van Sickle was immediately struck by the title: “Pimp: The Story of My Life by Iceberg Slim.” Van Sickle read the first few pages and was instantly hooked. He urged his bosses Ralph Weinstock and Bentley Morris to buy it. They approved. But they had no way to contact the writer as he left no info.

“We were knocked out by what we read,” recalls Morris, “[The editor] was very impressed he liked his style, he liked the intensity, the legitimacy of what the author was writing about. He came to us and got the ok to continue negotiating with him.” The editor, Milton Van Sickle, was excited about the prospect of publishing such a provocative piece of work. The company had been no stranger to controversy; they had previously published “adult themed” titles and an explosive work called The Trial of Adolph Eichmann.

The next day Bob returned for his sunglasses. They have them, they said. Van Sickle came into the waiting area and introduced himself …Bob’s life was about to change in ways his deepest insecurities wouldn’t allow him to imagine.

Bentley Morris will never forget the day he met Bob Beck.

“He was charming and meticulous about his dress.” Morris remembered. “From the crease in his trousers to the scarf around his neck, there wasn’t a hair out of place – he was a charming guy, he was a man you’d like to sit and talk with for hours.”

What no one in the small publishing house knew was how this well-mannered, articulate and charismatic gentleman would change the course of their company.

The Cultural Impact of Pimp

According to Morris, the book Pimp wasn’t exactly a bestseller out of the gate. The New York Times and every other literary critic refused to write a review “rave or otherwise.” Critics reportedly disliked the title but mostly – and probably more importantly, were totally turned off by the language.

Pages and pages of the book Pimp contained slang words that the average White American (and a whole lot of Black folks as well) had never heard before.

Some smart person at Holloway House had the insight to insert a short dictionary in the back of the book. For the longest time in Black literature, Bob’s book of slang was a constant reference source – not today though, because phrases like “hog” (car), “wire” (info), “short” (car) and “boot” (a Black person, a phrase I definitely wouldn’t recommend using while referring to or in conversation with an African American, or you yourself might get pimp slapped) are terms from four generations ago. However certain terms are still in use: busted (arrested), cat (female sex organ), cut loose (to refuse to help) and roller (cops).

Undeterred by that pack of snobby New York critics Beck did what any hustler worth his Stacy Adams would do: promote the book himself. Turns out Bob loved self-promotion. Word spread to local talk show host Joe Piney about a new book taking LA by storm. Piney contacted Holloway House to set up an interview with the author.

According to Betty, initially, Bob was ashamed of his previous life, because he went on the Joe Piney Show wearing a “brown paper bag over his head, with holes cut out in the front of it for his mouth and eyes.”

Nevertheless, it was at this point that Pimp found its audience. Bob was delighted but scared. People in the ghettoes of Los Angeles were fascinated with his work. No one had ever read anything like it before. There was a growing audience that couldn’t relate to books about the civil rights movement or slavery; they wanted to read stories about life in the ghetto as only one of their own could tell.

To young readers in the hood, “Pimp had that raw, street feel to it, it was real gritty”, says Dr. Todd Boyd, an accomplished author and USC professor of cinema, who has in his book collection an autographed copy of Pimp, which he calls “cherished property.” Dr. Boyd remembers how the book Pimp, “was able to bring attention to a lifestyle that a lot of people weren’t aware of back then. Pretty much any house in the hood had a copy of Pimp lying around.”

Between 1967 and 1979, Beck wrote seven books that captured the brutally hard world of the ghetto. Moreover, he did it in a way like no writer of his time had done. He told stories of pimps, hookers, drug dealers, con men and gamblers in frightening detail. It was the first time that anyone had accurately captured the inner struggles of ghetto dwellers in the language of the street.

However, in his time and to this very day his work is dismissed as “trash” in both Black and White literary circles. There were three major forces at play impeding Beck’s acceptance into mainstream America: “The Black Power Movement” the “Women’s Liberation Movement” and those snobby New York literary critics. Thanks to them it was a done deal: the book Pimp got no love.

Of the women’s lib movement, he would later tell a reporter from the Los Angeles Free Press that it was a “minimal irritant.” With titles like Pimp, Trick Baby and Mama Black Widow, Slim wouldn’t have had a hooker’s chance in a monastery to have made it into Oprah’s Book of the Month Club. Slim was a hustler who exploited women – helping them to raise their self-esteem and empower them was not part of the pimp doctrine.

However, his rejection by the Black Power Movement was painful. In the late 60’s and early 70’s black militants didn’t take kindly to interracial relationships. Due to his former profession and white common law wife, the Black Panthers wanted nothing to do with Beck. But it was because of the huge popularity of books like Pimp, Manchild in the Promised Land, Soul On Ice and the Autobiography of Malcolm X that readers, according to Dr. Boyd “started to gravitate toward stories of downtrodden people in the inner city.”

Pimp made its impact at the same that the Black Power Movement was starting.

The Legacy and the Disciples

Donald Goines

In the back streets of Black America, Beck’s books were selling faster than a twenty-dollar hookers’ car date. It was then that you started to see more writers of the Iceberg Slim mode. One of them was a young man who also hailed from the Midwest, and like Beck, he too, had been a hustler. His name was Donald Goines.

“Let me tell you something”, Morris, says to me excitedly, “Donald Goines loved Bob Beck. They were from the same streets. He came in my office and many times, he’d tell me how much he loved Bob Beck’s work. He looked at Beck as his own personal God.”

Betty recalls Bob respecting Goines’ work on one hand, but also eyeing him with some suspicion as many of their books told the same stories. According to Dr. Boyd, “Clearly, Donald Goines was popular in the hood. People in the hood know Goines’ body of work, but Donald Goines never transcended the hood like Iceberg did.”

It was the collective efforts of Goines, Slim, Odie Hawkins and Joe Nazel that gave rise to a genre called the “Black experience novel”. The authors told riveting tales of life in the hood in the aftermath of the 60’s riots, Vietnam and the introduction of heroin in the Black community. Due to the success of their novels, a new generation would later find their voices.

In 1970, incarcerated Bay Area pimp, Robert Poole was so riveted by Beck’s work that he too was inspired to write. On toilet paper, Poole wrote a screen treatment about his life entitled ‘The Mack and his Pack.” The film would later become a major Hollywood blockbuster The Mack starring Max Julien and Richard Pryor.

“I was first inspired to write after reading Goines’ Dopefiend while in federal prison.” Author Vickie Stringer told me via email. “It was such an authentic read, that it made me feel unashamed of my own path to prison.” Today, Stringer is not only a best selling author but is also CEO of her own imprint Triple Crown Publications.

Stringer along with Sista Souljah, Darren Coleman, Terry Woods and many others are front-runners in a new genre called “gangsta lit”. This genre’s stories are set on the streets of twenty-first century America and tells tales of drug infested streets in the ‘keeping it real’ age of hip-hop’s gangsta influenced, materialistic culture. And like a lot of today’s gangsta inspired music even Stringer admits that, “Gangsta lit is like rap music, whereas, you have some people rapping about what they’ve experienced and what they’ve heard second hand. Goines and Slim were very authentic and they bore their soul to us.”

Of the two writers, Goines was far more prolific than Beck. Goines wrote sixteen books, in six years, four of which were under the pseudonym Al C Clark. Because of Goines’ subject matter and output, it was soon rumored that Iceberg Slim and Donald Goines were the same person. Things got even more confusing when Goines died in 1974 and Beck stopped writing a few years later. Rumors soon spread that Beck had died sometime in the early seventies as well.

“How did Bob handle being a successful writer?” I asked Betty. “I know what you’re asking me”, she said in a solemn tone. “Sometimes he would lay in his bed all day looking up at the ceiling and he would ask me, ‘Do you really think we can do it again?” Sometimes he would be quite proud of himself and other times…it mystified him. He never imagined his life going in that direction.”

Bob’s last years on Earth weren’t happy. He had diabetes, a failing liver and was blind in one eye. Due to his many ailments, Bob became a recluse. In 2005, the Beck family (Melody, Misty, Camille and widow Dianne Millman Beck) filed suit against Holloway House for back royalties. In their suit, they state that Robert Beck died penniless.

Upon hearing that the man who has been called ‘one of the best selling African American writers ever’ died broke, I asked Bentley Morris: “So, how did this man who sold some six million books die broke in a one room apartment in South Central?”

“I don’t know”, Morris, said to me.
“By your own account you’ve said that he sold six million books, they say when he died he had nothing, how did that happen?”

Rather matter of factly Morris responded: “I don’t know what he had in his bank account. When Bob came around here, he never gave any indication of living in poverty or anything like that. He drove a Lincoln he was always well dressed. We paid him his royalties. When Bob would come to the office in the later years – no, we weren’t as close as we had been, but he was always professional, we were cordial with Bob. We treated him very genteelly. Sir, you’re talking about someone I really liked and had an enormous amount of respect for.”

According to the lawsuit: “Beck and Holloway signed an agreement for Holloway to publish Beck’s first novel with the first right of refusal for his second work along with perpetual worldwide copyrights.”

Basically, Holloway House used the same agreement for each of Beck’s books. As smart as he was, Bob was never represented by an attorney or a literary agent because according to the suit, “Beck didn’t understand the legal terms of the initial agreement and relied on Holloway’s expertise, and agreed to whatever royalties Holloway offered to pay him.”

According to his youngest daughter Misty, herself a talented writer who’s published two books of poetry ‘Waves of My Emotions and Pimp Poetry (Iceberg Slim’s life told in rhyme) “My father’s last royalty check was for $638.” Which barely covered Bob’s $500 a month rent and dialysis treatments, for which Misty says her father “would beg Bentley to pay for.”

“My father died not knowing how popular he still was”, Misty told me. “Bentley had him thinking that no one was buying his books anymore. My dad died a pauper. You should’ve seen how he lived. He lived in the heart of gang territory in a one-room apartment with barely running water and leaky pipes. It was horrible.”

On April 30th 1992 Robert Lee Maupin Beck died from liver failure.

Sadly, due to the Rodney King riots that engulfed Los Angeles that week, the world wouldn’t know about the passing of Iceberg Slim until many weeks later. Even sadder was the fact that the man who inspired a movement died virtually uncelebrated.

According to his daughter Misty, “there were maybe thirteen people” at his funeral, actors Jim Brown and Leon Isaac Kennedy were among the few who came out to pay their last respects. The man who wrote so poignantly about the lonely misery of “the life” died a lonely death.

For more information check out the upcoming Ice T and Jorge Hinojosa produced documentary: “Iceberg Slim: Portrait of A Pimp

Special thanks to Betty and Misty Beck for sharing their memories with me. And also Bentley Morris, Fab 5 Freddy, Dr. Peter Muckley, Dr. Todd Boyd, Lamar Hoke, Nathan Thompson, Faisal Ahmed, Vickie Stringer, attorney Brian Corber and the staff at Waupun State Prison and Leavenworth.

This article is dedicated to the memories of Betty Mae and Camille Mary Beck.

All Rights Reserved Copyright 2009. No part of this article may be reproduced anywhere in any form without the express permission of the author.
Article first published in Wax Poetics issue 38 December 2009
 

 

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Why are Civil Rights Orgs & Leaders Helping Big Media Giants & Telecoms Take Over & Cripple the Internet?

We have spoken about the importance of Net Neutrality for a couple of years. For those unfamiliar with the term,  this is principle that up to now has governed the internet and leveled the playing field. Its been the ultimate democratizing agent. Here the little guy writing a blog from his bedroom is just as just as accessible as the big media giant in a high-rise office.  because of Net neutrality many communities and people who never had a voice, were able to gain one via the Internet and for the most part thats been a good thing…

Because of Net Neutrality we were able to stay abreast of the student protest in Iran.  We were able to track important world event in places like Copenhagen during the Climate Change conference.  Net Neutrality is what allowed Barack Obama to tap into millions of people who used the internet to help get him elected. Net neutrality has allowed scores of artists who didn’t fit the criteria established by corporate media giants  to reach audiences all around the world. It was Net Neutrality that allowed groups offended by CNN’s Lou Dobbs to organize and push for him to leave the network. Net Neutrality is what allowed us to organize and get the information out about the huge anti-war protests a few years ago.

Many of us scoff at the severe restrictions that China has placed on her citizens where people are not able to send out or surf the net for information and varied perspectives.  many of cringe at the thought of having our freedoms curtailed. It’s with that in mind that we find it appalling that some Civil Rights organizations and leaders, many of whom been sponsored by big telecom companies like AT&T and Comcast have lined up to tell the FCC that Net Neutrality is not needed. These big telecom companies have spent billions of dollars and aggressively lobbied Washington lawmakers to allow the internet to be parcelled up and have what amounts to toll lanes. If you can pay the money you can have a website that loads fast and is one quick away. Everyone else would be out of luck.  It would create a situation that chased many of us to the net in the first place-to get away from the dictates of big media.. How and why groups like LULAC, The NAACP and 3/4th of the Congressional Black Caucus are sitting alongside these big-time lobbiest who want to cripple the internet is more than horrifying.  But in this day in age, money talks.

We caught up with James Rucker who heads Color of Change who sat down with us and explained whats at stake.  he talked about how there would not have been a Jena 6 campaign had it not been for Net Neutrality. He talked about how there would not have been a campaign to get advertisers to drop sponsorship Fox’s Glenn Beck‘s show had it not been for Net Neutrality. He lays out the devastating impact it would have on artists especially those who are independent …What’s at stake is very eye-opening.    Below are the links to the podcast as well as a recent column he wrote on the topic..

-Davey D-

Interview w/ James Rucker on Protecting the Internet-pt1

Interview w/ James Rucker on Protecting the Internet-pt2

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Why Are Some Civil Rights Groups and Leaders On the Wrong Side of Net Neutrality?

by James Rucker of Color of Change

http://www.huffingtonpost.com/james-rucker/why-are-some-civil-rights_b_440926.html

It’s said that politics creates strange bedfellows. I was reminded how true this can be when I traveled to D.C. in recent weeks to figure out why several advocacy groups and legislators with histories of advocating for minority interests are lining up with big telecom companies in opposition to the FCC’s efforts to pass “Net Neutrality” rules.

Net Neutrality is the principle that prevents Internet Service Providers from controlling what kind of content or applications you can access online. It sounds wonky, but for Black and other communities, an open Internet offers a transformative opportunity to truly control our own voice and image, while reaching the largest number of people possible. This dynamic is one major reason why Barack Obama was elected president and why organizations like ColorOfChange.org exist.

So I was troubled to learn that several Congressional Black Caucus members were among 72 Democrats to write the FCC last fall questioning the need for Net Neutrality rules. I was further troubled that a number of our nation’s leading civil rights groups had also taken positions questioning or against Net Neutrality, using arguments that were in step with those of the big phone and cable companies like AT&T and Comcast, which are determined to water down any new FCC rules.

Most unsettling about their position is the argument that maintaining Net Neutrality could widen the digital divide.

First, let’s be clear: the problem of the broadband digital divide is real. Already, getting a job, accessing services, managing one’s medical care–just to mention a few examples–are all facilitated online. Those who aren’t connected face a huge disadvantage in so many aspects of our society. Broadband access is a big problem — but that doesn’t mean it has anything to do with Net Neutrality.

Yet some in the civil rights community will tell you differently. They claim that if broadband providers can earn greater profits by charging content providers for access to the Internet “fast lane,” then they will lower prices to underserved areas. In other words, if Comcast — which already earns 80 percent profit margins on its broadband services — can increase its profits under a system without Net Neutrality, then they’ll all of a sudden invest in our communities. You don’t have to be a historian or economist to know that this type of trickle-down economics never works and has always failed communities of color.

Whether the phone and cable companies can make more money by acting as toll-takers on the Internet has nothing to do with whether they will invest in increased deployment of broadband. If these companies think investing in low-income communities makes good business sense, they will make the investment. Benevolence doesn’t factor into the equation.

On my trips to Washington, I met with some of the groups and congressional offices questioning or opposing Net Neutrality. I asked them what evidence they had to back up claims that undermining Net Neutrality would lead to an expansion of broadband to under-served communities, or that preserving Net Neutrality would thwart expansion. Not one could answer my question. Some CBC members hadn’t yet been presented with a counter to the industry’s arguments; others told stories about pressure from telecom companies or from other members of congress. As one CBC staffer told me, many CBC members have willingly supported the business agenda of telecom companies because the industry can be counted on to make campaign contributions, and they face no political backlash.

I also heard from people who don’t consider themselves against Net Neutrality, but who say their issue is prioritizing broadband expansion over maintaining Net Neutrality–as if the two have some intrinsic competitive relationship. When I’ve asked about the relationship, again, no one could provide anything concrete.

To those taking positions against Net Neutrality, I ask what sense it makes to undermine the very power of the Internet, especially for our communities, in order to provide access to everyone, presuming for a second the two were even connected. It’s like what we have with cable — our communities are saturated with programming that they cannot control, with no benefit of empowerment for anyone. Again, no one with whom I talked had an answer to this point.

Thankfully, there are an array of grassroots, media and social justice organizations that have not followed this line of reasoning and are actively supporting Network Neutrality, such as the Center for Media Justice and the Applied Research Center. Black and brown journalists and media groups who understand the need for unconstrained expression on the part of our communities are on the same page as well: the National Association of Hispanic Journalists, UNITY: Journalists of Color, the National Association of Latino Independent Producers, the National Association of Black Journalists, and the National Hispanic Media Coalition have all been vocal supporters of Net Neutrality.

Prominent lawmakers, including CBC members Reps. John Conyers, Maxine Waters, and Donna Edwards are vocal supporters, as are House Speaker Nancy Pelosi and President Obama — who has pledged to “take a back seat to no one” on the issue. And last week, Mignon Clyburn, a commissioner at the FCC, called out advocacy groups entrusted by many to represent our communities, for making half-baked arguments that completely miss the boat on the importance of Net Neutrality to our communities.

As Clyburn pointed out, far from being just a concern of the digital elite, Net Neutrality is essential to what makes the Internet a place where people of color and marginalized communities can speak for ourselves without first asking for permission from gatekeepers, and where small blogs, businesses, and organizations operate on a level playing field with the largest corporations. Net Neutrality regulations are needed to protect the status quo, because the telecom industry sees an opportunity for profit in fundamentally altering this basic aspect of the Internet.

In the coming weeks I plan to head back to DC to continue to fight for Net Neutrality. I’m hoping that on my next trip some of the anti-Net Neutrality civil rights groups or CBC members will heed my call and explain their position. I would like to believe that there is more to the “civil rights” opposition to Net Neutrality than money, politics, relationships, or just plain lack of understanding. For now, I’m doing my best to keep an open mind. But I don’t think it will stay that way for much longer.

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When Hip Hop Came Together to Close the Crack House w/ X-Clan-(It Was One of Many Battles Against Chemical Warfare)

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People have often talked about fighting wars using biological and chemical weapons. We came after Hitler for using them. We came after Saddam Hussein for using them. Sadly no one ever came after those who flooded urban communities during the 1980s and into the 90s with Crack. If this wasn’t a weapon of mass destruction, I don’t know what was.. One thing I can say about Hip Hop is that early on it confronted the problem.. Kool Moe Dee dropped a dope song called ‘Monster Crack’ in 1986..

Before him, we heard Cracked Out by Masters of Ceremony featuring a young Grand Puba who later went on to be a part of Brand Nubian.. Of course we all know the joint from Public Enemy ‘Night of the Living Bassheads which featured the debut of a young actor named Samuel Jackson.

Another landmark song ‘Batterram‘ came from West Coast Legend Toddy Tee.. who responded to the hateful orders of LA Police Chief Darryl Gates to use an armored tank with battering ram to break into fortified crack houses in hood. On more than one occasions, police got the wrong address and broke down the wrong house..

We also cannot forget Donald D who was one of the first rap artists to come out and blame the FBI for crack in the Hood. This Rhyme Syndicate member had a song called F.B.I. which stood for Free Base Institute.  Before people got into crack, they free based cocaine..

A west coast anthem addressing this scourge was Dope Man by NWA..which gave keen insight into what was going on at the time.. http://www.youtube.com/watch?v=WqECIKQaPBk  Bay Area pioneer Too Short’s ‘Girl’ was another early joint  http://www.youtube.com/watch?v=ImviIbqI-8Q

In the same vein an anthem song that addressed cocaine and not crack was White Lines by Grandmaster Flash and Furuious Five. It was supposed to be an anti-drug song, but unfortunately many took it to be an endorsement of the popular drug.

Sadly one of the first crack songs I ever heard was one that actually came across as one that advocated smoking crack at least in the hook..It was called Crack it Up by Funkmaster Wiz. In the song Wiz says warns we better not crack it up,  and in hindsight 20 years later we clearly hear it.. At the time..this song was an all out anthem that suggested we go for it.. For many its hard to believe Hip Hop went there, but let’s be honest, back in the early pioneering days it wasn’t unusual to hear popular artist of the day shout to high school folks, ‘If you snort cocaine- say yeah”

The song that really stood out for me but was definitely underplayed was this posse cut, done in the same spirit of  ‘Stop the Violence’ and ‘We’re All in the Same Gang’. This was done by X-Clan leader Professor X. It was a 1993 joint called ‘Close the Crackhouse’ and featured an Allstar line up of  Professor X, BrotherJ, Wise Intelligent, Big Daddy Kane, Digital Underground, Ex-Girlfriend, Chuck D, Sister Souljah, Mickey Jarret, Freedom Williams from C&C Music Factory and 2 Kings and a Cypher.

http://www.youtube.com/watch?v=EfWmc79iIHk

 Kool Moe Dee ‘Monster Crack’

http://www.youtube.com/watch?v=d6ek6UXQWWU

Public Enemy ‘Night of the Living Bassheads’.. This video is deep on so many levels..especially how they showed just how widespread the problem was.. from Wall Street to the Hood. I also like how they did this video as a news report..

http://www.youtube.com/watch?v=fyR09SP9qdA

Donald D ‘FBI’

Toddy Tee ‘Batterram’

Funkmaster Wiz ‘Crack It Up’… Can you believe there was a song that actually advocated for crack? When this song first came out the chorus was an affirmative ‘Crack It Up’.. Funkmaster Wiz claimed it was anti-crack song, but the hook left everyone believing it was a pro crack song.. People complained and Funkmaster Wiz went back in the studio and tried to clean up the song by putting the phrase ‘Ya better Not’.. Over the past year or so, the original version has been scrubbed from Youtube and whats left is the anti-crack version..

http://www.youtube.com/watch?v=RVBD6hRepIw

Here is a excerpt of the original version.. You can see how folks concluded it was a pro-crack song..

Mele-Mel– doing a live performance of White Lines..

Masters of Ceremony ‘Cracked Out’

http://www.youtube.com/watch?v=62T0Njv-xjM

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Black History Month-Remembering Lakim Shabazz-First rapper to Shoot a video in Egypt

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As we continue to celebrate Black History month, lets do it with Lakim Shabazz. He was one of the dopest rappers to bless the mic back in the early 90s who came with hit after hit..  He was all about raising consciousness and was even featured on the front cover of the Source Magazine along with Paris and Big Daddy Kane when they did a story on the influence Islam was having on Hip Hop. Lakim was down with the 5 percenters aka the Nation of Gods and Earths.

One of the things I really liked about Lakim was he would lace his songs with samples.. Most notable was him snatching Kwame Toure, than known as Stokely Carmichael and inserting him in the song ‘Lost Tribe of Shabazz’ where he said ‘Our People Will Survive America’. His albums Pure Righteousness  and Lost Tribe of Shabazz are definitely gems well worth seeking…If you can find them, pick them up. I loved the production by Mark The 45 King and later Diamond D.

The other noteworthy thing about Lakim was he was the first rapper to head off to Africa (Egypt) to shoot his video…he wasn’t about renting women cars and fancy mansions he didn’t own..  He was all about connecting our experience with the motherland. Too bad his efforts came at a time when shows like video and radio  outlets were shying away from lyrics they deemed ‘too militant’ or too Afrocentric 

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The Wisdom of Dick Gregory-Obama, Racism, White Supremacy & Haiti

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Long time Civil Rights activist, author and comedian Dick Gregory made his rounds in Washington DC where he took in the State of the Union and the healthy Families USA convention. We caught up with Gregory and talked to him about the situation in Haiti. He pointed out some of ther glaring flaws in the relief efforts including the irony of having two men who don’t like each other, George Bush and Bill Clinton being the face for recovery operations. 
 
Dick Gregory also talked about why he is going on a 30 day fast and how that action is powerful and will help out those in Haiti..
 
 
In this clip Dick Gregory sat down with his good friend, long time radio show host  Bev Smith. Here is goes in on President Obama in response to his State of the Union speech.  Gregory talks about why Obama doesn’t flex his power and how the shackles of racism hold pyschological effect. He said Obama doesn’t flex because he knows he’s a Negroe in America.
Here Gregory talks about the meaning of racism and white supremacy.  

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Black History Month-Remember Gary Byrd & Stevie Wonder’s Rap Song-The Crown?

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I wanted to kick off Black History Month with this song.. It’s a hard to find record that features well known radio talk show host Gary Byrd and  soul singer Stevie Wonder. It was one of the first message songs coming out in 1982. It was dope because Stevie Wonder bridged the gap between Hip Hop and R&B by producing the song. Byrd bridged the gap because he was able to tap into the young emerging Hip Hop generation by doing what he and Black radio jocks a generation before us had done which was spit rhymes.. He formed the GB Experience and wrote this dope joint.. Enjoy Black History month

People of the world wherever you be
welcome to Cosmic YOUniversity.
Where life is the journey and love is the trip

And the study of them will make you hip.
I’m professor of the rap and when I speak
I guarantee that my lines will not be weak.
They say a mind is a terrible thing to waste

That’s why I’m here and on the case.

Rapping up every mind with a special degree in socio-psycholo G.B.E.
The Gary Byrd Experience is my course

When you take my class you will feel the force.
‘Cause I know the roots that the rap is from

When I speak to you I am not dumb.
Hear my rap and begin to dance
and I promise you this you will advance.
You may have seen the Raiders of the Lost Ark

But you still lefl the theatre in the darkl
So clap your hands to the beat as the Wondersound

And the G.B.E. shine on the Crown.

You wear the Crown
I wear the Crown

So proud to say that we all wear the Crown
the Crown.

I do recall so very well
when I was just a little boy

I used to hurry home from school
I used to always feel so blue

Because there was no mention in the books
we read about my heritage.
So therefore any information that I got was education.
Bums
hobos at depot stations
I would listen with much patience

Or to relatives who told the tales that they were told to pass ahead.
And then one day from someone old
I heard a story never told

Of all the kingdoms of my people
and then how we fought for freedom

All about the many things we have unto the world contributed.
You wear the crown. – We wear the crown – we wear the Crown.

It’s not Star Wars
it’s not Superman
it’s not the story of the Ku-Klux-Klan.
The crown will appear in the G.B.E.
but it’s never seen on your T.V.
It’s in black and white in your gold mind
a picture so old it defies time.
Alex Haley drew it in his book
it’s what Kunta kept in his other foot.
Ghana Songhay and old Mali
they are the roots of your own family tree.
Kingdom so vast and knowledge wise

They removed cataracts from human eyes.
And yet today some refuse to see
and live in fear of their discovery.
Now in fourteen hundred and ninety-two Columbus sailed to ocean – true.
But years before in Alkebu a ship set sail with a chocolate crew.
2000 years before Columbo came
the Olmecs paid tribute to their fame.
Stone heads with faces eight feet high
that the Hulk could not lifl to his thig
Though the facts historians avoid
first to arrive was the Africoid.
It may shock the House and Shockley
too

And if you’re not prepared it may shock you

While some had doubts that the world was round.
In America guess who wore the Crown.
I wear the Crown
you wear the Crown

So proud to say that we all wear the Crown
get down.
You wear the Crown
I wear the Crown

So proud to say that we all wear the Crown
the Crown.
 

Lyric transcription courtesy: http://www.allthelyrics.com/lyrics/gary_byrd/the_crown-lyrics-906707.html

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Hip Hop Loses Another Pioneer-West Coast Dance Legend Greg Pope aka Greg Campbellock Jr

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On January 27, 2010 our dear brother, legend, pioneer and mentor transitioned into the hereafter. Greg Pope aka “Greg Campbellock Jr.” left an amazing legacy and historical impact in the world of dance and culture. His loving spirit and passion for dance and the power of movement will live in all who ever had the honor of learning from his talent. He will be missed dearly. Verily, through God’s grace, his spirit will live through us. Our sincerest condolences go out to his family and friends. Rest In Peace.”

Funeral Donations can be made via gregpopefund@gmail.com using the the email address: gregpopfund@gmail.com or by sending a check or money order to to Greg’s sister at:

Teresia Hudson
3382 N Orangewood Ave.
Rialto CA 92377-3600

Please also visit: http://thelockersdance.com

Thanks in advance for your generosity!

Jorge ‘Popmaster Fable

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Cornel West Goes In on Barack Obama-Expresses Disappointment

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Scholar, author Dr Cornel West, Professor at Princeton, University has gone in on President Obama. Shortly after last week’s state of the union he released a video where he questions Obama’s commitment to poor people. He points out that the improved economy the President touts still has an un-employment rate of 10% and that 10% is made up of real people who are in dire straits. West also noted that President Obama brought many people into the fold during his campaign, but now seems to have abandoned them to become a technocratic deal cutter.

In the video West warns that if Obama does not take the steps to be more of a leader in the vain of iconic figures like Martin Luther King who has often been compared to, then he will be nothing more than a mediocre President…

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